WordPress Gutenberg: What It Means For You

Wordpress Gutenberg: What It Means

No, Johannes Gutenberg has not come back from the dead. And no, the printing press has not been reinvented. That said I haven’t ever seen something cause so much fear and controversy in the WordPress community as the WordPress Gutenberg Editor. Is it a fear of change (WordPress’s editor has remained mostly untouched for years now) or is it not ready for primetime? Let’s take a deeper dive into it all.

What is the WordPress Gutenberg Editor?

The WordPress Gutenberg Editor is set to become the official WordPress WYSIWYG editor for content. The thought pattern behind the name, I can only assume, is that this was intended to be revolutionary, just like Gutenberg’s printing press had been in the 15th century. Indeed, it’s a pretty significant change. The content is laid out in what the Gutenberg Team calls “blocks”. The simplest way I can explain this is by showing you in a gif:

Gutenberg editor gif example

As you can see, you can segment every piece of content into its own “block.” This will keep all your content organized and you won’t have to worry about formatting. No more fumbling with the classic editor to figure out what’s what. For the average person, it’s a cool concept, and I’m all for it in theory. However, I think the developers need to pump their brakes a little bit… there’s something that isn’t quite right yet.

What Does It Mean For You?

Are you using a page builder of any kind to expedite your site creation process? If so, you’re going to want to sit this one out until they fix it or ultimately force it upon you. Not all typical back-end builders will be visible and all you’ll see are shortcodes everywhere.

Shortcodes Gutenberg Editor

If you’re using standard themes that don’t do shortcodes or use a proprietary WYSIWYG HTML editor, you’re probably going to really like the new Gutenberg Editor. This is especially true if you haven’t dabbled in the classic WordPress editor because it seemed a bit confusing.

The Bottom Line

The new Gutenberg Editor is a step in the right direction, but it’s not ready for primetime yet. It’s easy to use and will allow people who don’t know what the M in HTML stands for to create a nice-looking post that’s not just a wall of text. However, with its clashes with page builders and some plugins, it may be a while until people are ready to embrace it. It’s an all-new editing experience, but is that enough to consider this all so revolutionary? The Gutenberg Team even admits on their plugin page that “the project will ultimately impact the entire publishing experience.”

In order for WordPress 5.0 to work fine with existing systems and processes, they should allow an option to disable the new editor and simply use the classic editor. In a perfect world, we’d all be more receptive to change and quick to accommodate those changes. But let’s see what the final product looks like and how it interacts with everything before we cast judgment.

Nik Donovic

Nik Donovic

When Nik isn't busy playing guitar, hiking (when the AZ weather isn't super hot), or reading, he spends his time with digital marketing and SEO. His goal is for Donovic Media to propel the positive impact of the right brands, to make the digital, and thusly, the actual world a better place.
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